TCL CSOT made waves at SID Display Week 2025, not only with its cutting-edge displays but with a clear vision for the future of display technology. At the heart of that vision is Jou Ming-Jong, Chief of the Technology Planning Center at TCL CSOT, whose leadership in technology strategy is helping redefine how we imagine, build, and interact with display devices.

From cinematic-grade LCD TVs to micro-scale Micro LED breakthroughs, TCL CSOT’s showcase at SID Display Week underscored its position as a platform-scale innovator. And guiding it all is the company’s APEX innovation platform—a blueprint for high-performance engineering, intelligent design, and sustainable manufacturing.

Redefining What Displays Can Do, and Where They Can Go

When asked about the standout technologies beyond OLED, Jou Ming-Jong highlighted TCL CSOT’s groundbreaking work in automotive and ultra-large display formats. “I’m particularly excited about our automotive solutions,” he said, referencing the 14.3” ultra-bright Micro LED PHUD and the dual-curved 23.6” Mini LED cockpit display.

These aren’t just flashy tech demos, they’re purpose-built systems engineered for driver visibility, seamless integration, and immersive control.

On the larger end of the spectrum is TCL CSOT’s 98” high-image-quality LCD TV—a display that pushes the boundaries of LCD with cinema-grade visuals, ultra-low reflectance, and a 95% BT.2020 color gamut. It’s a reminder that even mature technologies can be elevated with the right mix of engineering and design thinking.

And that’s a recurring theme across the company’s product ecosystem: mature doesn’t mean static, it means a foundation for innovation.

Micro LED: Precision That Pays Off

Among the most technically ambitious innovations from TCL CSOT at SID 2025 was its next-generation Micro LED portfolio. The 0.05” silicon-based Micro LED display is the smallest of its kind—a feat of engineering with pixel densities of 5080 PPI, more than 4 million nits brightness, and power consumption under 10mW.

“Micro LED demands incredible precision,” Jou explained. “But the benefits—modular scalability, ultra-brightness, and immersive fidelity—make the challenge worthwhile.”

TCL CSOT’s ability to scale this tech is exemplified in the 219-inch 36:9 Micro LED wall, a modular, ultra-wide display offering deep contrast, factory and onsite color calibration, and seamless splicing for immersive commercial applications like control rooms or large-scale entertainment environments.

This spectrum—from micro-scale to stadium-size—proves the company’s Micro LED strategy is both technically robust and market-ready.

The APEX Platform: Strategy Made Scalable

Underpinning TCL CSOT’s product breakthroughs is the APEX platform, a unified framework for hardware innovation, sustainable development, and design-centric thinking. “APEX isn’t just a platform,” Jou explained. “It’s how we accelerate feedback between R&D and product teams, and it’s the reason we could commercialize both IJP OLED and MLED advances simultaneously.”

APEX is anchored in four pillars: Amazing – Pleasant Display Experience, Protective – Reliable Vision Health, Eco-friendly – Sustainable Green and Low-carbon, and X – Unlimited Future Imagination. Together, these guide every innovation from concept to execution, as seen in displays like the 12.1” natural-spectrum tablet, built to mimic sunlight for eye comfort, and the ultra-low power 14.5” LTPO notebook panel, which intelligently adjusts refresh rates from 0.3Hz to 120Hz to extend battery life.

Sustainability also runs deep in the APEX mission. For example, TCL CSOT’s IJP OLED displays achieve 90% material utilization and reduce the number of manufacturing steps by eliminating the need for vacuum deposition and masks. “Sustainability is no longer a nice-to-have—it’s a core metric,” Jou emphasized.

A Full-Category Breakthrough: Inkjet Printing OLED (IJP OLED)

TCL CSOT’s advancements in Inkjet Printing OLED (IJP OLED) were front and center at SID 2025, as the company became the first to commercialize a full-category IJP OLED family bucket, spanning smartphones, tablets, laptops, monitors, rollables, and even TVs.​​​​​​​

Each product in the lineup demonstrates the scalability and versatility of IJP OLED:

• 6.5-Inch Smartphone Screen – The World’s First IJP OLED MB Display (6.5”)
• 27-Inch Monitor Display – 4K 120Hz IJP OLED MNT Display (27″)
• 14-Inch Tablet Panel – The World’s First IJP OLED Pad Display (14″)
• 14-Inch Notebook Display – The World’s First Oxide IJP OLED NB Display (14″)
• 65-Inch 8K Television – IJP OLED TV Display (65″)

This breadth is no accident. It’s a result of Jou’s long-term technology planning and TCL CSOT’s investment in scalable manufacturing. “We ask ourselves—where can TCL CSOT lead not just in performance, but in transformation?” he said. And with IJP OLED, the answer is everywhere.

Unseen Innovations: Algorithms, Chips, and Visual Fidelity

Beyond the displays themselves, TCL CSOT is also innovating behind the scenes, optimizing performance where most consumers don’t look.

In chip design, the company has enhanced TCON efficiency to lower latency and power draw. Meanwhile, image algorithms such as Gamma 2.2 calibration enable precise grayscale rendering, a crucial detail for professionals working with color-sensitive applications. “These enhancements may not be marketed features,” Jou admitted, “but they drive the seamless, responsive experiences users expect.”

What’s Next? Smart Surfaces, 3D, and Beyond

For TCL CSOT, the future of displays isn’t just about screens—it’s about how display technologies integrate with our environment. Transparent Micro LED displays that deliver 3D effects without headgear, furniture embedded with responsive visual interfaces, and health-focused feedback systems are all on the radar.

“Displays will increasingly go beyond visual communication,” Jou said. “We’re building for the world as it is—and the world as it’s becoming.”

A Final Word From TCL CSOT

As SID Display Week 2025 showed, TCL CSOT isn’t simply a player in the display industry, it’s a leader, setting benchmarks and shaping ecosystems. Whether it’s the world’s smallest Micro LED, the most complete IJP OLED lineup, or the APEX platform powering it all, the company’s work reflects a clear and ambitious mindset.

“TCL CSOT is not just a display manufacturer,” Jou Ming-Jong concluded. “We are a platform-scale innovator, reshaping the way displays are imagined, built, and experienced.”

And that’s what makes this year’s showcase more than just a product reveal; it’s a look into the very future of visual technology.